Earlier this year we completed a big Wizard Works milestone, we moved into a new studio.
We had completely outgrown our previous space in Peckham and had been searching for a new home for almost a year when we finally struck gold. The gold we struck was in North Greenwich, right by the O2, in a little place called the Design District.
The Design District has been described as a ‘managed jumble’ of buildings, 16 to be exact, designed by 8 different architects. All eight were given the same brief and left to work independently of each other, resulting in playful, ‘streets’ that wind around the district’s unique buildings. From structures clad in rusty metal, to a caterpillar inspired canteen and a roof top basketball court, around every corner is a surprise.
In an interview with The Guardian, Matt Dearlove, head of design for the peninsula at Knight Dragon said “Places that people like are generally messy and designed by lots of different hands. We wanted this to be a place with Marmite moments, where you turn a corner and see something you think is amazing, or you might have the opposite reaction.” For any new build area, the risk is a sterile environment where everything looks the same. By making the Design District intentionally chaotic and mishmashed, the vibe is ‘piece of city’ rather than a soulless new suburb.